A group isn't an obvious book promo tool in the same method that a Facebook ad is. A group lets you get to understand individuals who share your interest. For authors, that should be something associated to your book or its genre (for instance, a group for individuals who check out BWWM-- black women/white men-- romance books).
While you get to understand them, they get to know you, too. Possibly you share bits of your writing, provide recommendations associated to your proficiency, or help individuals make connections.
The point is: When you develop a group, you create the structure for a community built around a shared interest in something associated to your book.
That's a fast summary of the "why." Exactly what about the "how?".
Facebook Create Group
Before producing your group, I recommend you a join a few Facebook groups associated to your interests so you can see how they work. Observing a range of groups for a while will assist you figure out exactly what you wish to achieve with yours, and maybe even ways to do that.
As soon as you recognize with them, the process is quite easy. I'll stroll you through the process utilizing screenshots I got when I created the Build Book Buzz Facebook group two years back. (To see a bigger variation of any of the images listed below, simply click on the image.).
Login to your Facebook account. On the best side of your newsfeed where you find your activity options, select "Develop Group" under "Groups.".
A window appears that asks you for the group name. I desire you to know this in advance so that you currently understand what you want to call your group. This is essential, right? You desire to be thoughtful about the name. There's no requirement to struggle over it, however it should communicate exactly what the group's about.
Because same window, you need to select your group's privacy-- open, closed, or secret. If you're unsure already, read this article, "What are the personal privacy settings for groups?" The Build Book Buzz group is "closed," which indicates that it can be found in a search, but what occurs in the group remains in the group.
Remaining in that window, now you have to invite members. My reaction to this was, "Exactly what??? Currently? I haven't even seen my group on the screen yet!".
Yeah, regrettable. This is how they roll on The Facebook.
I invited just one good friend at this point only because I had to. I welcomed others later on, after the group was established.
Click "Create" and you relocate to a screen that lets you choose an icon for your group. The icon shows up beside the group name in members' groups list on the left side of the timeline. I picked a book for the Build Book Buzz group. (That was a no-brainer.) You can likewise skip this action if you want.
Select "Okay" and like magic, your group appears in front of you!
Now you submit a cover picture. It works the same method as it does for your profile-- simply choose "upload picture" and choose one that's waiting on your computer.
Suggestion: Now that you understand you have to do this, have your image pre-selected.
With the group cover image set the method you want at the top, relocate to the right side of the screen to describe the group and add tags.
Find the "Description" section on the right and select "Include a Description.".
Your description should tell people what to expect from the group and why they will desire to be a member. What remains in it for them? Include any group rules, too.
Then include the "tags" utilizing that alternative just below your description. Tags are words related to the group subject that assist Facebook users discover your group in searches or through Facebook recommendations.
Next, you identify your group's Facebook web address-- the URL you will send people to when you're sharing info about your group-- and the email address connected to it, which, by the method, I have never ever used.
To do this, click on the three dots next to the word "Alerts" at the lower right of your cover image. Select "Edit Group Settings.".
On the next screen, next to "Web and Email Address" choose "Personalize Address." This will let you produce a URL for your group with the main group name rather than a string of numbers.
Enter your group name (or whatever you want in the web address). Select "Customize Address" at the bottom.
While still in the settings, you can pick preferences for subscription approval, publishing authorization, and publishing approval.
In my group, everybody can publish and what they share goes live immediately-- it does not wait on my approval. If someone posts something that's counter to the rules, I delete it. If they do it repeatedly, I remove them from the group. Select choices that work for your group goals. If one of them is conversation and engagement, then don't put any limitations on that.
Your group is now ready to share with the world! Select "Discussion" in the upper left under your cover image to return to your group's house page. Add individuals using the "Include Members" box on the upper right under the cover image or by sending them the link to the group and asking them to join it.
And one more thing please don’t forget to share this awesome trick to use the Facebook Create Group with your friends.