A group isn't really an overt book promotion tool in the same method that a Facebook advertisement is. A group lets you be familiar with people who share your interest. For authors, that must be something related to your book or its genre (for example, a group for individuals who read BWWM-- black women/white males-- romance novels).
While you get to know them, they are familiar with you, too. Perhaps you share snippets of your writing, provide advice associated to your proficiency, or help people make connections.
The point is: When you produce a group, you produce the structure for a neighborhood developed around a shared interest in something associated to your book.
That's a fast summary of the "why." Exactly what about the "how?".
How Do You Create A Group On Facebook
Before creating your group, I recommend you a sign up with a few Facebook groups associated to your interests so you can see how they work. Observing a variety of groups for a while will help you determine exactly what you desire to accomplish with yours, and possibly even ways to do that.
As soon as you're familiar with them, the process is quite easy. I'll walk you through the procedure using screenshots I grabbed when I produced the Build Book Buzz Facebook group 2 years ago. (To see a bigger version of any of the images below, just click on the image.).
Login to your Facebook account. On the best side of your newsfeed where you find your activity options, choose "Create Group" under "Groups.".
A window appears that asks you for the group name. I desire you to know this ahead of time so that you already understand exactly what you desire to call your group. This is necessary, ideal? You wish to be thoughtful about the name. There's no requirement to struggle over it, however it needs to interact what the group's about.
Because exact same window, you need to select your group's privacy-- open, closed, or trick. If you're not exactly sure already, read this article, "What are the personal privacy settings for groups?" The Build Book Buzz group is "closed," which suggests that it can be found in a search, but what takes place in the group remains in the group.
Staying in that window, now you need to invite members. My response to this was, "What??? Already? I haven't even seen my group on the screen yet!".
Yeah, too bad. This is how they roll on The Facebook.
I welcomed simply one good friend at this moment just since I had to. I welcomed others later on, after the group was set up.
Click "Develop" and you transfer to a screen that lets you select an icon for your group. The icon shows up beside the group name in members' groups list on the left side of the timeline. I selected a book for the Build Book Buzz group. (That was a no-brainer.) You can also skip this step if you want.
Select "Okay" and like magic, your group appears in front of you!
Now you publish a cover picture. It works the same way as it does for your profile-- just select "upload photo" and select one that's waiting on your computer.
Pointer: Now that you understand you have to do this, have your image pre-selected.
With the group cover photo set the way you desire at the top, relocate to the right side of the screen to explain the group and include tags.
Find the "Description" section on the right and choose "Include a Description.".
Your description ought to tell individuals what to anticipate from the group and why they will wish to be a member. Exactly what's in it for them? Include any group rules, too.
Then add the "tags" using that alternative simply underneath your description. Tags are words related to the group topic that assist Facebook users discover your group in searches or through Facebook recommendations.
Next, you identify your group's Facebook web address-- the URL you will send individuals to when you're sharing details about your group-- and the email address linked to it, which, by the method, I have actually never ever used.
To do this, click on the 3 dots next to the word "Alerts" at the lower right of your cover image. Select "Edit Group Settings.".
On the next screen, next to "Web and Email Address" select "Customize Address." This will let you develop a URL for your group with the official group name instead of a string of numbers.
Enter your group name (or whatever you want in the web address). Select "Personalize Address" at the bottom.
While still in the settings, you can pick preferences for subscription approval, posting consent, and publishing approval.
In my group, everybody can publish and exactly what they share goes live right away-- it doesn't wait for my approval. If somebody posts something that's counter to the rules, I delete it. If they do it consistently, I remove them from the group. Select choices that work for your group objectives. If one of them is conversation and engagement, then don't put any limitations on that.
Your group is now all set to share with the world! Select "Discussion" in the upper left under your cover image to go back to your group's web page. Include individuals using the "Add Members" box on the upper right under the cover image or by sending them the link to the group and asking them to join it.
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