A group isn't really an obvious book promo tool in the very same way that a Facebook advertisement is. A group lets you learn more about individuals who share your interest. For authors, that need to be something associated to your book or its genre (for example, a group for individuals who check out BWWM-- black women/white males-- romance books).
While you get to understand them, they learn more about you, too. Maybe you share bits of your writing, use advice associated to your know-how, or assist individuals make connections.
The point is: When you develop a group, you create the structure for a community built around a shared interest in something associated to your book.
That's a fast summary of the "why." What about the "how?".
How To Create A Group On Facebook
Before developing your group, I advise you a sign up with a couple of Facebook groups associated to your interests so you can see how they work. Observing a range of groups for a while will help you determine exactly what you desire to achieve with yours, and perhaps even ways to do that.
As soon as you recognize with them, the procedure is pretty easy. I'll stroll you through the process utilizing screenshots I grabbed when I created the Build Book Buzz Facebook group 2 years ago. (To see a larger variation of any of the images listed below, just click on the image.).
Login to your Facebook account. On the ideal side of your newsfeed where you discover your activity choices, select "Produce Group" under "Groups.".
A window turns up that asks you for the group name. I desire you to understand this ahead of time so that you already understand what you wish to name your group. This is essential, right? You wish to be thoughtful about the name. There's no need to agonize over it, but it should communicate exactly what the group's about.
In that exact same window, you need to pick your group's personal privacy-- open, closed, or secret. If you're not exactly sure already, read this post, "Exactly what are the personal privacy settings for groups?" The Build Book Buzz group is "closed," which implies that it can be discovered in a search, but exactly what takes place in the group remains in the group.
Remaining in that window, now you need to invite members. My response to this was, "Exactly what??? Currently? I have not even seen my group on the screen yet!".
Yeah, regrettable. This is how they roll on The Facebook.
I invited just one pal at this point just due to the fact that I needed to. I welcomed others later on, after the group was set up.
Click "Develop" and you move to a screen that lets you pick an icon for your group. The icon appears beside the group name in members' groups list on the left side of the timeline. I chose a book for the Build Book Buzz group. (That was a no-brainer.) You can also skip this step if you desire.
Select "Okay" and like magic, your group appears in front of you!
Now you publish a cover image. It works the same method as it provides for your profile-- just select "upload photo" and select one that's waiting on your computer.
Idea: Now that you recognize you need to do this, have your image pre-selected.
With the group cover photo set the way you desire at the top, transfer to the right side of the screen to explain the group and include tags.
Discover the "Description" area on the right and choose "Add a Description.".
Your description should inform people what to anticipate from the group and why they will wish to be a member. Exactly what's in it for them? Consist of any group rules, too.
Then add the "tags" utilizing that choice just underneath your description. Tags are words associated to the group subject that assist Facebook users find your group in searches or through Facebook recommendations.
Next, you determine your group's Facebook web address-- the URL you will send out individuals to when you're sharing information about your group-- and the e-mail address connected to it, which, by the method, I have actually never used.
To do this, click on the 3 dots beside the word "Notices" at the lower right of your cover image. Select "Edit Group Settings.".
On the next screen, beside "Web and Email Address" select "Tailor Address." This will let you produce a URL for your group with the official group name rather than a string of numbers.
Enter your group name (or whatever you want in the web address). Select "Personalize Address" at the bottom.
While still in the settings, you can choose preferences for membership approval, publishing consent, and posting approval.
In my group, everybody can post and what they share goes live immediately-- it does not wait for my approval. If someone posts something that's counter to the guidelines, I erase it. If they do it repeatedly, I eliminate them from the group. Select preferences that work for your group objectives. If among them is discussion and engagement, then don't put any limits on that.
Your group is now ready to share with the world! Select "Discussion" in the upper left under your cover photo to go back to your group's web page. Include people utilizing the "Include Members" box on the upper right under the cover image or by sending them the connect to the group and inquiring to join it.
And one more thing please don’t forget to share this awesome trick to use the How To Create A Group On Facebook with your friends.