A group isn't really an overt book promotion tool in the same method that a Facebook ad is. A group lets you learn more about individuals who share your interest. For authors, that should be something associated to your book or its category (for instance, a group for individuals who read BWWM-- black women/white males-- love books).
While you are familiar with them, they learn more about you, too. Perhaps you share snippets of your writing, offer advice associated to your proficiency, or assist people make connections.
The point is: When you develop a group, you produce the foundation for a community built around a shared interest in something related to your book.
That's a quick summary of the "why." Exactly what about the "how?".
How To Make A Facebook Group
Prior to creating your group, I suggest you a join a few Facebook groups related to your interests so you can see how they work. Observing a range of groups for a while will help you determine what you desire to attain with yours, and perhaps even ways to do that.
As soon as you recognize with them, the process is quite easy. I'll stroll you through the procedure utilizing screenshots I grabbed when I produced the Build Book Buzz Facebook group 2 years ago. (To see a larger version of any of the images below, just click the image.).
Login to your Facebook account. On the right side of your newsfeed where you find your activity options, choose "Create Group" under "Groups.".
A window pops up that asks you for the group name. I want you to understand this in advance so that you already know what you wish to call your group. This is crucial, right? You desire to be thoughtful about the name. There's no have to agonize over it, but it needs to communicate what the group's about.
In that same window, you have to choose your group's privacy-- open, closed, or secret. If you're unsure currently, read this post, "Exactly what are the privacy settings for groups?" The Build Book Buzz group is "closed," which means that it can be found in a search, but what happens in the group remains in the group.
Remaining in that window, now you need to invite members. My reaction to this was, "Exactly what??? Already? I have not even seen my group on the screen yet!".
Yeah, regrettable. This is how they roll on The Facebook.
I welcomed just one buddy at this point only due to the fact that I needed to. I welcomed others later, after the group was established.
Click "Develop" and you relocate to a screen that lets you select an icon for your group. The icon shows up beside the group name in members' groups list on the left side of the timeline. I selected a book for the Build Book Buzz group. (That was a no-brainer.) You can likewise avoid this step if you want.
Select "Okay" and like magic, your group appears in front of you!
Now you upload a cover photo. It works the very same way as it does for your profile-- simply choose "upload picture" and choose one that's waiting on your computer.
Tip: Now that you recognize you have to do this, have your image pre-selected.
With the group cover picture set the way you desire at the top, transfer to the right side of the screen to explain the group and include tags.
Find the "Description" section on the right and select "Include a Description.".
Your description needs to inform individuals what to anticipate from the group and why they will want to be a member. What's in it for them? Include any group guidelines, too.
Then add the "tags" using that option simply beneath your description. Tags are words related to the group subject that assist Facebook users discover your group in searches or through Facebook suggestions.
Next, you identify your group's Facebook web address-- the URL you will send individuals to when you're sharing details about your group-- and the e-mail address connected to it, which, by the way, I have actually never ever utilized.
To do this, click on the three dots next to the word "Notifications" at the lower right of your cover image. Select "Edit Group Settings.".
On the next screen, next to "Web and Email Address" choose "Personalize Address." This will let you produce a URL for your group with the main group name rather than a string of numbers.
Key in your group name (or whatever you desire in the web address). Select "Tailor Address" at the bottom.
While still in the settings, you can pick preferences for membership approval, publishing approval, and publishing approval.
In my group, everybody can publish and exactly what they share goes live right away-- it doesn't await my approval. If someone posts something that's counter to the guidelines, I erase it. If they do it repeatedly, I eliminate them from the group. Select preferences that work for your group goals. If one of them is conversation and engagement, then do not put any limits on that.
Your group is now all set to share with the world! Select "Conversation" in the upper left under your cover image to return to your group's web page. Include individuals using the "Include Members" box on the upper right under the cover image or by sending them the link to the group and asking to join it.
And one more thing please don’t forget to share this awesome trick to use the How To Make A Facebook Group with your friends.