A group isn't really an obvious book promotion tool in the very same method that a Facebook advertisement is. A group lets you be familiar with people who share your interest. For authors, that ought to be something related to your book or its genre (for instance, a group for people who read BWWM-- black women/white guys-- romance novels).
While you get to understand them, they learn more about you, too. Maybe you share bits of your writing, provide recommendations associated to your proficiency, or assist individuals make connections.
The point is: When you develop a group, you produce the foundation for a neighborhood developed around a shared interest in something associated to your book.
That's a quick introduction of the "why." What about the "how?".
How To Make A New Group On Facebook
Prior to producing your group, I recommend you a join a couple of Facebook groups associated to your interests so you can see how they work. Observing a range of groups for a while will assist you find out exactly what you desire to attain with yours, and possibly even the best ways to do that.
When you're familiar with them, the procedure is quite easy. I'll walk you through the process utilizing screenshots I grabbed when I created the Build Book Buzz Facebook group two years earlier. (To see a larger version of any of the images listed below, simply click the image.).
Login to your Facebook account. On the best side of your newsfeed where you find your activity options, choose "Create Group" under "Groups.".
A window appears that asks you for the group name. I want you to know this ahead of time so that you currently understand exactly what you desire to call your group. This is essential, best? You desire to be thoughtful about the name. There's no requirement to struggle over it, however it needs to interact exactly what the group's about.
Because very same window, you have to pick your group's privacy-- open, closed, or trick. If you're not exactly sure currently, read this short article, "What are the privacy settings for groups?" The Build Book Buzz group is "closed," which indicates that it can be found in a search, however what takes place in the group remains in the group.
Remaining in that window, now you have to welcome members. My reaction to this was, "What??? Currently? I haven't even seen my group on the screen yet!".
Yeah, too bad. This is how they roll on The Facebook.
I invited simply one good friend at this moment just since I needed to. I invited others later on, after the group was set up.
Click "Produce" and you move to a screen that lets you choose an icon for your group. The icon appears next to the group name in members' groups list on the left side of the timeline. I picked a book for the Build Book Buzz group. (That was a no-brainer.) You can likewise avoid this step if you want.
Select "Okay" and like magic, your group appears in front of you!
Now you submit a cover photo. It works the very same method as it does for your profile-- simply choose "upload photo" and select one that's waiting on your computer.
Suggestion: Now that you understand you have to do this, have your image pre-selected.
With the group cover photo set the way you want at the top, move to the right side of the screen to explain the group and include tags.
Discover the "Description" section on the right and select "Include a Description.".
Your description needs to tell people what to get out of the group and why they will wish to be a member. Exactly what remains in it for them? Include any group guidelines, too.
Then add the "tags" using that choice just below your description. Tags are words related to the group subject that assist Facebook users find your group in searches or through Facebook recommendations.
Next, you identify your group's Facebook web address-- the URL you will send out people to when you're sharing details about your group-- and the e-mail address connected to it, which, by the way, I have never ever utilized.
To do this, click the three dots next to the word "Alerts" at the lower right of your cover image. Select "Edit Group Settings.".
On the next screen, beside "Web and Email Address" choose "Tailor Address." This will let you produce a URL for your group with the main group name rather than a string of numbers.
Key in your group name (or whatever you desire in the web address). Select "Customize Address" at the bottom.
While still in the settings, you can select choices for subscription approval, publishing authorization, and posting approval.
In my group, everyone can post and exactly what they share goes live right away-- it doesn't wait for my approval. If someone posts something that's counter to the rules, I erase it. If they do it consistently, I eliminate them from the group. Select preferences that work for your group goals. If one of them is conversation and engagement, then don't put any limits on that.
Your group is now all set to share with the world! Select "Conversation" in the upper left under your cover picture to go back to your group's home page. Add individuals utilizing the "Include Members" box on the upper right under the cover image or by sending them the connect to the group and asking them to join it.
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