Things you'll need
- An individual Facebook account
- Net gain access to
Setting Up A Facebook Page
1. Produce the page
Once you're visited to your personal account on Facebook, go to Pages to produce your brand-new page
You will be provided a couple of choices, including 'Company, Organization or Establishment' and 'Cause or community'.
Select 'Company, Company or Establishment' and pick 'Charity' from the scroll down food selection. Add a name to your page (the name of your organisation) and click to license that you are the main agent of the organisation. Ensure you go into the name appropriately as you can not always change it later on.
2. Tailor-make the page
Facebook will certainly ask you to add a Web page description, a connect to your internet site and also an one-of-a-kind url for your Facebook page, i.e. facebook.com/yourorganisation
It will certainly then ask you to include a profile image (the suggested size is 180 x 180 pixels), which ought to be your organisation's logo.
Ultimately, you can define a details target market, or you could browse this step.
As soon as you have the essentials established, you must then include a cover image (851 x 315 pixels) which need to be a branded picture that shows what your organisation does. Involving cover images can be really reliable in motivating individuals to like your page. You'll additionally have to add some information regarding your organisation to the Information area.
The basic skeleton of your page is now live. Facebook will certainly ask if you would love to 'Like' your page. If you do so, all activity will certainly appear in Information Feeds of those you're linked to directly to on Facebook. Without any web content on the page, we wish to save that natural Timeline tale for when you're actually all set for people to see the page, so skip this in the meantime.
3. Add appealing content
Prior to you begin sharing your page, it's a good idea to obtain some great web content on there. Ask inquiries, utilize pictures, videos and also infographics to engage your target markets, and don't forget to keep messages truly brief-- lots of people will certainly be seeing your page via their cellphone. It's helpful to think about who your audience( s) will certainly be, and also just what will certainly fascinate them concerning your organisation. Think of the posts as informing stories, as well as not as advertising and marketing messages.
4. Employee supporters
A good place to start is by welcoming your colleagues to like the page as well as ask to share it with their close friends. You can also utilize your web site, newsletter, blog site and e-mail updates to promote your page as well as create a core base of fans. If your updates are engaging you will soon see that your fans will do a lot of the recruiting for you.
5. Action your success
Use Facebook insights to measure just how well you're doing and also what could improve. Insights provide you information on your target market, how they connect with your page as well as the performance of your messages.