A group isn't really an overt book promo tool in the same way that a Facebook ad is. A group lets you be familiar with people who share your interest. For authors, that must be something related to your book or its category (for example, a group for people who check out BWWM-- black women/white men-- romance novels).
While you get to understand them, they get to understand you, too. Possibly you share bits of your writing, provide suggestions related to your expertise, or assist people make connections.
The point is: When you create a group, you develop the foundation for a neighborhood built around a shared interest in something associated to your book.
That's a fast introduction of the "why." What about the "how?".
How To Make A Group On Facebook
Before producing your group, I advise you a join a few Facebook groups related to your interests so you can see how they work. Observing a variety of groups for a while will help you figure out exactly what you desire to attain with yours, and maybe even the best ways to do that.
When you recognize with them, the procedure is pretty basic. I'll walk you through the process using screenshots I grabbed when I produced the Build Book Buzz Facebook group 2 years ago. (To see a larger version of any of the images below, simply click the image.).
Login to your Facebook account. On the best side of your newsfeed where you find your activity alternatives, choose "Produce Group" under "Groups.".
A window pops up that asks you for the group name. I want you to understand this in advance so that you already know what you wish to name your group. This is necessary, right? You wish to be thoughtful about the name. There's no have to struggle over it, but it should interact what the group's about.
Because same window, you need to choose your group's personal privacy-- open, closed, or trick. If you're not sure already, read this post, "Exactly what are the personal privacy settings for groups?" The Build Book Buzz group is "closed," which means that it can be found in a search, however exactly what happens in the group remains in the group.
Staying in that window, now you need to invite members. My reaction to this was, "Exactly what??? Already? I have not even seen my group on the screen yet!".
Yeah, too bad. This is how they roll on The Facebook.
I welcomed just one good friend at this moment only due to the fact that I had to. I invited others later, after the group was set up.
Click "Produce" and you move to a screen that lets you choose an icon for your group. The icon appears beside the group name in members' groups list on the left side of the timeline. I picked a book for the Build Book Buzz group. (That was a no-brainer.) You can likewise skip this action if you want.
Select "Okay" and like magic, your group appears in front of you!
Now you publish a cover picture. It works the very same way as it does for your profile-- just choose "upload picture" and choose one that's waiting on your computer system.
Pointer: Now that you understand you need to do this, have your image pre-selected.
With the group cover picture set the way you want at the top, transfer to the best side of the screen to explain the group and include tags.
Discover the "Description" area on the right and select "Add a Description.".
Your description should tell individuals what to get out of the group and why they will wish to be a member. Exactly what remains in it for them? Include any group guidelines, too.
Then include the "tags" utilizing that choice simply below your description. Tags are words related to the group topic that help Facebook users discover your group in searches or through Facebook suggestions.
Next, you identify your group's Facebook web address-- the URL you will send out people to when you're sharing information about your group-- and the e-mail address connected to it, which, by the method, I have never ever used.
To do this, click the 3 dots beside the word "Notifications" at the lower right of your cover image. Select "Edit Group Settings.".
On the next screen, next to "Web and Email Address" select "Personalize Address." This will let you produce a URL for your group with the official group name rather than a string of numbers.
Key in your group name (or whatever you desire in the web address). Select "Tailor Address" at the bottom.
While still in the settings, you can select preferences for subscription approval, posting approval, and publishing approval.
In my group, everyone can publish and what they share goes live immediately-- it does not wait on my approval. If someone posts something that's counter to the guidelines, I delete it. If they do it repeatedly, I remove them from the group. Select preferences that work for your group goals. If among them is discussion and engagement, then don't put any limits on that.
Your group is now all set to share with the world! Select "Conversation" in the upper left under your cover photo to return to your group's home page. Include individuals utilizing the "Add Members" box on the upper right under the cover image or by sending them the connect to the group and inquiring to join it.
And one more thing please don’t forget to share this awesome trick to use the How To Make A Group On Facebook with your friends.