Points you'll need
- An individual Facebook account
- Web access
Set Up New Facebook Page
1. Develop the page
When you're visited to your personal account on Facebook, most likely to Pages to develop your new page
You will be given a couple of choices, consisting of 'Company, Company or Establishment' and also 'Cause or area'.
Select 'Firm, Organization or Organization' as well as select 'Charity' from the scroll down menu. Include a name to your page (the name of your organisation) as well as click to license that you are the official representative of the organisation. See to it you go into the name properly as you can not always alter it later.
2. Tailor-make the page
Facebook will ask you to include a Web page summary, a connect to your website and a distinct link for your Facebook page, i.e. facebook.com/yourorganisation
It will then ask you to include a profile image (the advised dimension is 180 x 180 pixels), which must be your organisation's logo design.
Ultimately, you could define a particular audience, or you can browse this step.
Once you have the essentials set up, you ought to then add a cover image (851 x 315 pixels) which ought to be a well-known picture that demonstrates just what your organisation does. Engaging cover images can be actually efficient in motivating individuals to like your page. You'll likewise should add some info about your organisation to the Info section.
The basic skeleton of your page is now live. Facebook will ask if you want to 'Like' your page. If you do so, all task will show up in Information Feeds of those you're attached to personally to on Facebook. With no web content on the page, we want to conserve that natural Timeline tale for when you're really ready for people to view the page, so skip this for now.
3. Add engaging web content
Prior to you start sharing your page, it's recommended to obtain some great material on there. Ask questions, utilize images, video clips and also infographics to engage your target markets, and also remember to keep messages actually brief-- many people will be seeing your page with their smart phone. It's handy to think about that your target market( s) will be, as well as what will intrigue them concerning your organisation. Think about the blog posts as telling stories, as well as not as advertising and marketing messages.
4. Employee supporters
An excellent area to start is by inviting your colleagues to like the page and also ask them to share it with their pals. You could additionally utilize your web site, e-newsletter, blog and also email updates to promote your page as well as develop a core base of supporters. If your updates are engaging you will certainly quickly see that your fans will certainly do most of the recruiting for you.
5. Step your success
Usage Facebook understandings to measure just how well you're doing and also just what can improve. Insights give you information on your audience, just how they connect with your page as well as the efficiency of your messages.